Fintech or financial technology provides mechanisms for the optimization of resources, the automated management of processes and the digitization of financial advisory services. All this is possible through the implementation of technologies such as Artificial Intelligence, Blockchain or Big Data.

Fintech emerges as a response to a changing society that demands personalized services and attention tailored to their needs. This type of companies is characterized by speed, security and transparency in operations.

Fintech, blockchain and its evolution

One of the biggest advantages of blockchain is that it allows all cryptocurrency transactions to be immutable and completely traceable, since the information of each transaction is permanently stored in the chain of blocks. This generates security for users, who are certain that they will have accurate information about their assets at all times.

2020 was positive year for this new business model; there was significant progress in the incorporation of new technologies in society. According to a World FinTech Report 2021 by Capgemini and Efma, 25% of consumers globally require faster deliveries, personalized services and convenience. They also say they are willing to try banking products from these new players.

However, trust in traditional banks remains high. The same report revealed that 68% would try a fully digital offering operated by the same bank.

Commitment to smart economy makes it possible to open the doors to new markets and adapt to consumer demands. At the BISITE Research Group, we make this possible with projects such as IntelFin.

The global economy is evolving and therefore requires specialists capable of embarking on and even anticipating the needs of users. To this end, specific training in this area is essential, as it will provide a broader view of digital finance.

The Master in Fintech at the University of Salamanca will allow you to lead and coordinate projects applying Artificial Intelligence and predictive models for the creation of innovative financial products and services.

Posted by Juan M. Corchado

Juan Manuel Corchado (15 May 1971, Salamanca, Spain) is Professor at the University of Salamanca. He has been Vice-Rector for Research from 2013 to 2017 and Director of the Science Park of the University of Salamanca. Elected as Dean of the Faculty of Science twice, he holds a PhD in Computer Science from the University of Salamanca and a PhD in Artificial Intelligence from the University of the West of Scotland. He leads the renowned BISITE (Bioinformatics, Intelligent Systems and Educational Technology) Research Group, created in 2000. Director of the IoT Digital Innovation Hub and President of the AIR Institute, J. M. Corchado is also Visiting Professor at the Osaka Institute of Technology since January 2015, Visiting Professor at the Universiti Malaysia Kelantan and Member of the Advisory Group on Online Terrorist Propaganda of the European Counter Terrorism Centre (EUROPOL). J. M. Corchado has been president of the IEEE Systems, Man and Cybernetics Society, and academic coordinator of the University Institute for Research in Art and Animation Technology at the University of Salamanca, as well as researcher at the Universities of Paisley (UK), Vigo (Spain) and the Plymouth Marine Laboratory (UK). He currently combines all his activity with the direction of Master programmes in Security, Digital Animation, Mobile Telephony, Information Systems Management, Internet of Things, Social Media, 3D Design and Printing, Blockchain, Z System, Industry 4.0, Agile Project Management, and Smart Cities & Intelligent Buildings, at the University of Salamanca and his work as editor-in-chief of the journals ADCAIJ (Advances in Distributed Computing and Artificial Intelligence Journal), OJCST (Oriental Journal of Computer Science and Technology) or Electronics MDPI (Computer Science & Engineering section). J. M. Corchado mainly works on projects related to Artificial Intelligence, Machine Learning, Blockchain, IoT, Fog Computing, Edge Computing, Smart Cities, Smart Grids and Sentiment Analysis. He has recently been included in the board of trustees of the AstraZeneca Foundation, along with other health professionals and researchers recognised for bringing scientific knowledge closer to society.

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