Once again, in line with the most disruptive advances and new technologies, our research group joins Eurostar, a leading company in communication, interactivity and business digitalisation. The aim of this collaboration is to create Trustsurvey, a new technology that is going to verify online surveys through “Big Data” and Artificial Intelligence.

The motivation for creating Trustsurvey is that the degree of credibility of current online surveys is questionable because the answers provided by Internet users may not coincide with the reality. Thus, the developed tool is going to link the answers provided by respondents with the data from their social network profiles in order to detect possible discrepancies and separate the samples of those that manifest contradictions or inconsistencies.

Trustsurvey also benefits from online research and has the support of the Ministry of Science, Innovation and Universities in the framework of the program “Challenges in Social Change and Innovation” and is going to last two years.

Finally, I would like to quote what José Miguel de Elías, director of research and analysis at Sigma Dos, has said regarding the project: “This tool will make it possible for us to exploit the advantages offered by online surveys in many more areas, such as political surveys, since their reliability will be comparable to that of traditional telephone surveys”.

Responsables del proyecto TRUSTSURVEY

 

Posted by Juan M. Corchado

Juan Manuel Corchado (15 May 1971, Salamanca, Spain) is Professor at the University of Salamanca. He has been Vice-Rector for Research from 2013 to 2017 and Director of the Science Park of the University of Salamanca. Elected as Dean of the Faculty of Science twice, he holds a PhD in Computer Science from the University of Salamanca and a PhD in Artificial Intelligence from the University of the West of Scotland. He leads the renowned BISITE (Bioinformatics, Intelligent Systems and Educational Technology) Research Group, created in 2000. Director of the IoT Digital Innovation Hub and President of the AIR Institute, J. M. Corchado is also Visiting Professor at the Osaka Institute of Technology since January 2015, Visiting Professor at the Universiti Malaysia Kelantan and Member of the Advisory Group on Online Terrorist Propaganda of the European Counter Terrorism Centre (EUROPOL). J. M. Corchado has been president of the IEEE Systems, Man and Cybernetics Society, and academic coordinator of the University Institute for Research in Art and Animation Technology at the University of Salamanca, as well as researcher at the Universities of Paisley (UK), Vigo (Spain) and the Plymouth Marine Laboratory (UK). He currently combines all his activity with the direction of Master programmes in Security, Digital Animation, Mobile Telephony, Information Systems Management, Internet of Things, Social Media, 3D Design and Printing, Blockchain, Z System, Industry 4.0, Agile Project Management, and Smart Cities & Intelligent Buildings, at the University of Salamanca and his work as editor-in-chief of the journals ADCAIJ (Advances in Distributed Computing and Artificial Intelligence Journal), OJCST (Oriental Journal of Computer Science and Technology) or Electronics MDPI (Computer Science & Engineering section). J. M. Corchado mainly works on projects related to Artificial Intelligence, Machine Learning, Blockchain, IoT, Fog Computing, Edge Computing, Smart Cities, Smart Grids and Sentiment Analysis. He has recently been included in the board of trustees of the AstraZeneca Foundation, along with other health professionals and researchers recognised for bringing scientific knowledge closer to society.

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