In the framework of the European Innovation Association for Agricultural Productivity and Sustainability (EIP-AGRI, in English, AEI-AGRI, in Spanish), MAPAMA has decided to launch a focus group on digitization and big data in the agri-food and forestry sector and in rural areas.

As recent studies and reports show, the future of the economy in general is linked to digitalization, and the challenges of the rural environment and the agri-food and forestry sector must be addressed from the perspective of a digital transformation if we wish them to continue being, respectively, a living and populated environment and a competitive and sustainable sector economically, socially and environmentally.

In the case of agricultural and agri-food activity, the use of technology is essential to maximize crop yields and the use of resources, increasing productivity and generating an activity that is more respectful to the environment and adapted to climate change . Likewise, the development of a true 4.0 food industry that interacts with the consumer and offers attractive products and services is essential to continue being leaders in marketing and export, generating wealth, employment and value-added.

 

Posted by Juan M. Corchado

Catedrático en el Área de Ciencias de la Computación e Inteligencia Artificial de la Universidad de Salamanca. Director del Grupo de Investigación BISITE // Full Professor in Area of Computer Science and Artificial Intelligence at University of Salamanca. Director of the BISITE Research Group

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