The capital venture fund ‘K Fund’ backs the algorithm developed by this company to maximize hotel profits, based on competitiveness and customer segmentation.

The “Beonprice” company, located in the Science Park (Parque Científico) of the University of Salamanca (Universidad de Salamanca), closed the current investment round with 1.4 million euros from the capital venture fund “K Fund”. The investor fund thus has confidence in this technological platform and its innovative algorithm, developed to maximize the profit of hotels, based on their competitive positioning, customer segmentation and price flexibility in the market.

“Beonprice” applies “Big Data” techniques to the hotel sector, which allows them to know the availability of rooms, demand, prices of competitors, disparities and many other fundamental elements to establish the most advantageous price in hotel accommodations. As for the investment, it has been led by “K Fund”, a fund that invests in the early stages of technology companies with high growth potential, with an annual budget item dedicated to encouraging the continuous learning of the founding teams of the investees and the fund investors.

 

More information: Comunicación Universidad de Salamanca

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Posted by Juan M. Corchado

Juan Manuel Corchado (15 May 1971, Salamanca, Spain) is Professor at the University of Salamanca. He has been Vice-Rector for Research from 2013 to 2017 and Director of the Science Park of the University of Salamanca. Elected as Dean of the Faculty of Science twice, he holds a PhD in Computer Science from the University of Salamanca and a PhD in Artificial Intelligence from the University of the West of Scotland. He leads the renowned BISITE (Bioinformatics, Intelligent Systems and Educational Technology) Research Group, created in 2000. Director of the IoT Digital Innovation Hub and President of the AIR Institute, J. M. Corchado is also Visiting Professor at the Osaka Institute of Technology since January 2015, Visiting Professor at the Universiti Malaysia Kelantan and Member of the Advisory Group on Online Terrorist Propaganda of the European Counter Terrorism Centre (EUROPOL). J. M. Corchado has been president of the IEEE Systems, Man and Cybernetics Society, and academic coordinator of the University Institute for Research in Art and Animation Technology at the University of Salamanca, as well as researcher at the Universities of Paisley (UK), Vigo (Spain) and the Plymouth Marine Laboratory (UK). He currently combines all his activity with the direction of Master programmes in Security, Digital Animation, Mobile Telephony, Information Systems Management, Internet of Things, Social Media, 3D Design and Printing, Blockchain, Z System, Industry 4.0, Agile Project Management, and Smart Cities & Intelligent Buildings, at the University of Salamanca and his work as editor-in-chief of the journals ADCAIJ (Advances in Distributed Computing and Artificial Intelligence Journal), OJCST (Oriental Journal of Computer Science and Technology) or Electronics MDPI (Computer Science & Engineering section). J. M. Corchado mainly works on projects related to Artificial Intelligence, Machine Learning, Blockchain, IoT, Fog Computing, Edge Computing, Smart Cities, Smart Grids and Sentiment Analysis. He has recently been included in the board of trustees of the AstraZeneca Foundation, along with other health professionals and researchers recognised for bringing scientific knowledge closer to society.

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