BEONPRICE, the startup company from Salamanca, arrives in Silicon Valley

BEONPRICE, one of the companies housed in the Science Park, announced last 19 February the opening of its new branch in San Francisco, California.

Founded just 3 years ago in Salamanca (Spain), the BEONPRICE company, which offers revolutionary solutions for hotel Revenue Management, has established itself in the European and Latin American markets, with now more than 1,500 clients, and international offices in Mexico City, Miami and Bogota.

Its client list includes important hotel chains such as NH Hotels, Petit Palace Hotels, Room Mate Hotels, Iberostars Hotels & Resorts, Palladium Hotel Group and Grupo Posadas, among others.

With the opening of its new branch in San Francisco, BEONPRICE is setting its sights on the enormous potential of the US market, offering one of the most ample solutions for hotels in the world. Ruben Sanchez, CEO of the technology-based startup considers the opening of the new branch as “an important milestone in the international expansion of the company and a definitive step in the American market towards bringing the innovative character of our Revenue Management solutions closer to one of the strongest hotel sectors in the world in the mecca of technology”.

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The director of the San Francisco offices will be Beatriz Fuiperez Fresno, who has more than 8 years’ experience heading international expansion projects, operations and business development in countries throughout Europe, the Middle East and Africa.

BEONPRICE is a company that specializes in technology solutions of Revenue Management to help hotels make business decisions.

BEONPRICE has sales offices in four countries (Spain, Mexico, Colombia and the United States) and more than 1,500 clients including important international hotel chains such as Room Mate Hotels, NH Hotels, Petit Palace Hoteles, Iberostars Hotels & Resorts, Palladium Hotel Group, and Grupo Posada, among others.

BEONPRICE was founded in 2013 with the support of the first edition of the Founder Institute, a startup accelerator that intends to extend the philosophy of Silicon Valley throughout the world.

Likewise, the company has stood out in various entrepreneurial competitions such as IBM SmartCamp 2012, and the Invest Forum for EmTech Spain 2012, organized by MIT (Massachusetts Institute of Technology).

Among its many accomplishments, the company was also selected by the Governing Council of Castile-Leon for the ADE2020 program held in the second half of 2013, obtained the La Caixa Bank EntrepreneurXXI prize in 2014, was part of the European Welcome program 2015, visiting the Silicon Valley and participating in a European road show, and was one of 10 companies that participated in Spain Tech Center 2015.


Juan Manuel Corchado

Full Professor in Computer Science and Artificial Intelligence, Department of Computer Science and Automation, University of Salamanca, Spain.


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